This Privacy Policy explains how Vdream / BeautySquare Pte Ltd (“we”, “us”, “our”) collects, uses, and protects your personal data when you visit our website or make a purchase. We are committed to handling your information with transparency and care.
1. Data We Collect
We may collect the following categories of personal data:
- Identity data: name, date of birth, gender.
- Contact data: email address, phone number, delivery address.
- Transaction data: purchase history, payment method (no card numbers stored), order notes.
- Technical data: IP address, browser type, device identifiers, pages visited, referring URL.
- Marketing preferences: your choices about receiving promotional emails or push notifications.
2. How We Use Your Data
We use your personal data to:
- Process and fulfil your orders, including payment and delivery.
- Manage your account and provide customer support.
- Send order confirmations, shipping updates, and service notices.
- Send marketing communications where you have opted in (you can opt out at any time).
- Improve our website, detect fraud, and comply with legal obligations.
3. Sharing Your Data
We do not sell your personal data. We may share it with:
- Payment processors to handle transactions securely.
- Logistics partners to deliver your orders.
- Email service providers (e.g., SendGrid) for transactional and marketing emails.
- Analytics providers (e.g., Google Analytics) to understand site usage.
- Regulatory authorities when required by law.
4. Cookies
We use cookies and similar tracking technologies to enhance your browsing experience, remember your preferences, and analyse site traffic. You can manage cookie preferences via your browser settings. Disabling cookies may affect certain features of the site.
5. Data Retention
We retain your personal data for as long as your account is active or as needed to provide services. Transaction records are kept for a minimum of 7 years for tax and legal compliance. You may request deletion of your account data at any time, subject to our legal obligations.
6. Your Rights
Depending on your location, you may have rights to:
- Access the personal data we hold about you.
- Request correction of inaccurate data.
- Request deletion of your data (“right to be forgotten”).
- Object to or restrict processing.
- Withdraw marketing consent at any time.
To exercise any of these rights, contact us at support@beautysquare.com.sg.
7. Security
We implement industry-standard technical and organisational measures to protect your data, including SSL encryption, access controls, and regular security reviews. However, no internet transmission is entirely secure, and we cannot guarantee absolute security.
8. Third-Party Links
Our website may contain links to third-party sites. We are not responsible for the privacy practices of those sites and encourage you to read their privacy policies.
9. Changes to This Policy
We may update this Privacy Policy periodically. The “Last updated” date at the top indicates when changes were last made. Continued use of the website after changes constitutes acceptance of the updated policy.
10. Contact Us
Questions or concerns about your privacy? Contact our Data Protection Officer at support@beautysquare.com.sg.